Visitor Economy

Not including ancillary services, the visitor economy already injects $159 million into the local economy every year. Our city offers innumerable opportunities for new accommodation developments as well as a wide range of recreational activities, new tourism products and experiences. The large and growing population, as well as the accessibility of the region make it ideal for investments into the visitor economy.

Unlock The Potential Of Casey: Invest In The Visitor Economy

Discover a world of opportunity in Casey's thriving visitor economy. From hotels and recreational assets to tantalising food and beverage offerings, we're transforming the landscape. 
Join our diverse business community, from large-scale operators to small family-owned ventures, as we get ready to enhance the experience of our visitors and create new delights. 
 

Immediate Potential For:

  • Short-stay accommodation
  • Large-scale recreational venue
  • High-end food and beverage outlets
Economic Contribution ($M)

$81 million

2020-21

1% of total economy

Exports ($m)

$159 million

2020-21

8% of total exports

Employment (No.)

1898

2020-21

2% of total employment

*source EconomyID (2022); Lucid Economics (2022)

A Growing Region

The City of Casey is one of the largest and fastest growing local government areas in the country, which means a large and growing visitor market for visiting friends and relatives. The existing and future growth of local businesses creates demand for business visitors. Casey has a total workforce catchment of 2.2 million potential workers within a one hour drive, providing a large and accessible workforce for new businesses.

CALL OUT BOX Before COVID-19, Casey received 1.5 million visitors annually

 

Strategic Location

The City of Casey is strategically located at the centre of South East Melbourne that has a population of over 1.3 million people. Serviced by the Monash Freeway, Princes Highway and Eastlink, the City of Casey is accessible for these consumers, creating a large potential recreational customer base on the doorstep.

 

Partnerships and Support

Casey council supports businesses and seeks to partner with investors to get new projects off the ground. Council is a forward thinking local government that prides itself on successful commercial and community partnerships.

When considering investing in Casey, businesses will have access to a designated concierge partner to guide you through the entire investment journey with Council. Once established, you will have access to ongoing support such as an employment specialist to help with workforce needs, access to the largest entrepreneur and start up network in Melbourne’s South East, and bespoke programs delivered through Councils Economic Development team.

 

Other Priority Sectors

Advanced Manufacturing

Advanced Manufacturing

Food and beverage production, medical products and devices, defence/aerospace, building products and machinery/equipment

Casey
 
Creative Industries

Creative Industries

Creative industries including digital production, graphic design, film and TV as well as the performing and visual art

Casey
 
Logistics

Logistics

Logistics and warehousing that supports the broader region and state

Casey
 
Professional Business Services

Professional Business Services

Range of professional business services, including finance, insurance, accounting, engineering, architecture as well as numerous technology-based businesses

Casey
 

CHOOSE CASEY

Get in touch today
Privacy Copyright Disclaimer Sitemap

We proudly acknowledge the traditional owners, Casey’s Aboriginal communities and their rich culture and pay respect to their Elders past, present and future. We acknowledge Aboriginal people as Australia’s first peoples and as the traditional owners and custodians of the land on which we work and live.

All rights reserved 2024 City of Casey.

Website developed by Zeemo